MarketPlace
2006
Designed by Dr. Martha Mador
Published by WestFocus Entrepreneurship
Categories
Mechanics
Description
Based on a real-life online restaurant reservation business, MarketPlace aims to provide a new and exciting way of teaching entrepreneurial skills at all levels. The game focuses on key marketing concepts: features, benefits, needs and objectives. Participants are divided in 2 groups. One group are the sellers ; and the other group are the purchasers . The sellers then make their pitch, elicit needs and encounter objections from the purchasers.
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Game data sourced from BoardGameGeek, used under their API terms.
How to Play
Search “How to play MarketPlace” on YouTube%2Fpic1657689.jpg&w=1440&q=75)